Heritage Saunas launched with zero product photography and reached a 4.6% enquiry conversion rate against a 2.7% industry benchmark. Considered design carried the brand before the product existed to photograph.
Design work based in Queenstown tends to serve tourism and hospitality, built around a single peak season. Fewer studios here are set up to design for a business that needs its website to perform commercially in the off season too. We have a studio in Queenstown alongside Auckland, working with established businesses on sites judged by enquiries and revenue rather than how well they photograph in summer.
Every project starts from a different position. What stays constant is the first question: what does this need to achieve commercially? The steps below are built around the answer.
We learn your business, your customers and what the site needs to achieve before opening Figma.
Content hierarchy and page flow mapped before any visual design starts.
Full visual design, reviewed and approved at our Queenstown studio or over video.
Built in Webflow or Shopify to the approved design, then handed over properly.
“We hired Skyrocket to rebuild our two websites on Shopify (one for NZ, one for Australia) and we were extremely satisfied with the whole experience. Skyrocket were efficient and cost-effective, delivering everything we wanted for our websites on time and on-budget. I have 15 years of experience in e-commerce and performance marketing, working both client side and agency side. I can honestly say that our project with Skyrocket was one of the smoothest I’ve experienced, and I would enlist them again in a second.”
Courtney Sanders
Clean Collective
A new Webflow or Shopify site, designed and built from scratch by our Queenstown team. Discovery, wireframes, Figma design and a build structured for how your business manages content.
Your current site has the bones but the design isn't performing commercially. We audit what's there, identify what's holding it back and redesign with a specific brief.
You have a site and need design work as the business grows. New pages, campaign landing pages and visual updates handled by the same team that built it.
Yes. Queenstown is one of our two studios, alongside Auckland. The process runs the same regardless of which studio you work with.
Most projects run eight to twelve weeks from a signed brief to launch. More complex builds with larger CMS architectures or custom integrations take longer.
Both. Which platform is right depends on whether the site needs to sell products directly. We design specifically for the platform the site will be built on.
No. We work with established businesses across sectors. Tourism and hospitality happen to be well represented in the region, but the brief drives the work, not the industry.
Before a project starts, we often come to you. Sitting in your space, understanding how the business operates and working through the brief face to face gives us context that a video call doesn't quite replicate.
