Klaviyo is an email and SMS marketing platform that connects to Shopify and sends messages based on what each customer has browsed, bought or left in their cart. We set up the automated flows an established store needs at launch: welcome, abandoned cart, browse abandonment and post-purchase. We also scope and manage the Shopify connection that feeds them, then train your team to run campaigns from there.
We map where email sits in your customer journey and which flows matter most for your catalogue before a template is built.
Welcome, abandoned cart, browse abandonment and post-purchase flows are configured around your products, margins and repeat purchase cycle.
We check the data flowing from Shopify against real orders, then train your team to edit flows and send campaigns themselves.
Every day, shoppers add something to a cart or look at the same product twice and leave. A flow triggered by that behaviour reaches them within hours with the product they were considering, and it runs without anyone on your team pressing send.
First-time buyers, repeat customers and lapsed customers each get a different message, drawn from their actual Shopify orders.
Before any flow goes live we check that products, prices, customer records and order events arrive in Klaviyo exactly as they sit in Shopify. A flow built on a mislabelled event sends the wrong product to the wrong customer.
Flow templates use the same type, colour and tone as the site, so a customer moving from your product page to their inbox sees one brand.
Klaviyo is an email and SMS marketing platform for ecommerce. Skyrocket sets up Klaviyo's core automated flows and manages its connection to Shopify for New Zealand and Australian retailers, so customer behaviour and order data drive each email.
Do you write the email copy?
We can, or we can work from yours. Either way we set up the flow logic and segments, which decide who receives each email and when.
Does Klaviyo connect to our existing Shopify store?
Yes. We scope and manage the connection through Klaviyo's Shopify integration and test that customer and order data arrives correctly before any flow goes live.
Do you run our email marketing month to month?
We set up the flows and train your team to run campaigns. Skyrocket works on websites and the systems connected to them, so your email calendar stays with your team.
How soon do the flows start earning?
The first abandoned cart email goes out the day the flow is switched on, because it runs on traffic your store already has.
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