Dunedin's economy is more diverse than its size suggests. Fashion, healthcare, technology, tourism and a major university operate alongside each other in a city of 130,000. The businesses that thrive here tend to know exactly who they are. The website's job is to communicate that clearly to people who have not met them yet.
Dunedin has a creative and academic economy that produces clients with high standards and specific briefs. We work across the city and the wider Otago region, including Mosgiel, Oamaru and Balclutha, and with Queenstown Lakes and Southland businesses who prefer a South Island studio over flying someone in.
"Our results were immediate and exceeded every expectation. Within three months of launch with zero paid advertising, no completed product, and no prior market presence, Heritage Saunas has received enquiries from some of New Zealand's most prominent residential architects and high-end homeowners. We have Skyrocket to personally thank for this impact."
Heritage Saunas
Dunedin has a growing technology sector, with software companies, SaaS businesses and digital agencies serving national and international markets. The challenge is usually the same: explain what you do clearly enough that the right customer understands the value before they leave the page.
Dunedin has a significant healthcare presence anchored by the university hospital and surrounding ecosystem of private practices, specialists and allied health businesses. Patients and clients research before they make contact. We build healthcare sites around trust, credentials and the specific questions people ask before their first appointment.
Dunedin has a strong hospitality and creative identity. Cafés, restaurants, craft producers and design businesses all operate in a market where quality and authenticity matter more than scale. We build sites that communicate what makes a business worth choosing, clearly enough that the visitor acts.
Dunedin's professional services sector covers legal, accounting, consulting and specialist advisory across the Otago region. These businesses often serve both local and South Island clients and need a website that communicates authority to both. We build sites that work for clients who know the market and those who are comparing options from elsewhere.
Dunedin's fashion scene is internationally recognised, built around designers including Nom*D and the iD Dunedin International Fashion Week. Creative brands here have a strong editorial identity, and brand presentation matters as much as technical execution. A fashion or creative business that builds a generic-looking website is working against everything that makes them interesting.
The University of Otago generates a significant ecosystem of spin-off companies and research commercialisation ventures, particularly in health science, biotechnology and digital technology. These businesses often need websites that can build credibility with investors and partners before the technology is fully commercial. The site needs to explain what the venture does, who the team is and why the proposition is serious, without overstating where things are at.
Dunedin's healthcare sector is anchored by the Otago medical and health science programmes and the southern hospital network. Healthcare practices, specialist clinics and allied health providers need websites that communicate clearly what they treat, which practitioners handle which referrals and how to get an appointment. Tone and clarity matter as much as clinical information. A site that is hard to navigate or looks dated creates doubt before the appointment is even booked.
Dunedin's tourism offering is distinctive: the Otago Peninsula wildlife experiences, heritage Victorian architecture and a craft food and beverage scene that has grown substantially in recent years. Tourism businesses here attract visitors who have made a specific choice to come to Dunedin. The site that earns that choice before they arrive, and extends the relationship after they leave, is doing real commercial work.
If the site's primary purpose is selling product, Shopify. If it is an editorial brand platform with some commerce, Webflow integrated with Shopify. Dunedin's fashion sector has a strong editorial identity, from Nom*D to the iD Dunedin International Fashion Week aesthetic, and brand presentation matters as much as the checkout. We help you make that platform decision at brief stage before committing to either.
It gives credibility to a conversation that is still happening. At early commercialisation stage, your website is checked by potential investors, industry partners and early customers who have heard about you through an academic contact. It needs to explain what the technology does, who the team is and what stage you are at, clearly, without overstating. We have built for tech transfer and deep tech ventures and understand that brief.
Yes. Webflow scales from a single-page early-stage site to a full multi-page marketing site as the business grows. We build with CMS structures that let your team add content without touching the design, so the site grows alongside the business. Startup Dunedin's ecosystem produces companies that need exactly this kind of infrastructure.
Communicate the programme clearly, drive ticket sales or attendance and represent the organisation with enough depth that first-time visitors feel confident coming. Cultural organisations also serve researchers, donors, media and community stakeholders who need a different path through it than a casual visitor. We build navigation architectures that serve all of those audiences.
Yes, for the marketing and enquiry-facing side. Healthcare practices need to communicate clearly what they treat, which practitioners handle which referrals and how to get an appointment. They also need to build trust with anxious or unfamiliar patients, which means tone and clarity matter as much as design. We build for healthcare practices and understand that brief.
